Youth Connect is a website for 11-to-18-year-olds seeking to explore new interests, develop skills and contribute to their community.
The platform is part of a strengths-based campaign to encourage young people to take part in positive activities as an alternative to being drawn into crime or violence.
The comprehensive directory of activities – including sports clubs, art classes and silent discos – covers Hull, East Riding of Yorkshire, North Lincolnshire and North East Lincolnshire. Youth Connect also lists relevant support services so young people have access to any help they may need.
To make Youth Connect user friendly, we worked with focus groups of young people to co-produce the website. Participants were asked to discuss their preferred colour schemes, fonts, and tone of voice. Their feedback was taken into consideration during the website development with Bluestorm Design, a digital marketing agency based in North Ferriby.